Swati CA

Swati_CA column in The Hindu Business Line

Tuesday, April 04, 2006

Respect the individual & reward performance

“Hi Swati, a large percentage of companies have to reinvent their retention strategies. Companies have to think of new strategies to retain young talent instead of using the strategies they had used for the previous generation.”

“Today’s generation has a different set of life goals. They want to work smart, earn some quick bucks, have fun at work, learn fast and move up their career ladder. They plan to stay for a max of 3 - 4 years before they like to move onto the next organisation.”

“When organisations design retention strategies they should keep this on top of their mind: respect for the individual & reward for performance.”



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